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Joseph Stegemerten

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Rockefeller Flag Project

In spring of 2020, the iconic Rockefeller Center asked artists from all walks of life to show their love for NYC by designing a flag that encompasses the city and celebrates the diversity, culture, and strength of New Yorkers. The flags were the highlight of a temporary art installation where they were hung on flagpoles surrounding the legendary rink. 193 artists were chosen and contributed including KAWS, Jeff Koons, Faith Ringgold, Stephen Powers, to name a few. My design was a take on the MTA metrocard, a pocket-sized novelty found in just about every New Yorker’s wallet. Using perspective and abstract shapes to transform the typography of the metrocard into a city avenue.

View the full 2020 catalogue here.

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